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Saas District - Akeel Jabber | HoriZen Capital Episode 57, 6th November 2020

How to Acquire, Manage and Build Industry Specific SaaS Businesses With Kevin Petersen #57 [SDI]

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51:52

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Kevin is a Marketing automation specialist with 21 years of experience working with companies like Charles Schwab and Wells Fargo, and had founder shares in a public company, On Assignment Inc (NYSE: ASGN). 

Petersen’s SaaS experience includes growing a file sharing platform to seven-figure revenue in its first year, an award-winning music industry start-up, and several portfolio brands that realized >50% YOY growth since acquisition, which he now manages with his portfolio and investment firm Growth Stack.

During this interview we cover:

  • 00:00 - Intro
  • 01:00 - Peter’s Background, Past Ventures & Starting GrowthStack 
  • 08:19 - Best Acquisition So Far Both Personally & Finantialy  
  • 13:17 - Failures In Past Transactions & Taking Emotion Out Of The Deal
  • 21:23 - Perfect Stage & Position To Sell & Buy a B2B SaaS
  • 26:55 - Top 3 Ingredients To Get Other Investors Onboard 
  • 31:43 - Overestimating Synergies & Growth Opportunities 
  • 39:41 - Valuing The Deals Price & Overvaluing 
  • 44:02 - Resources | Mentors That Have Been Instrumental To Kevin
  • 49:56 - Get In Touch With Kevin

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