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Saas District - Akeel Jabber | HoriZen Capital Episode 173, 1st April 2022
How The Future of Work Is Set to Impact SMB Platforms with Pedram Afshar #173


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Pedram Afshar is the Co-Founder & CEO of Amaka, a tech startup specialized in accounting integrations and business daily data automation. Started in 2015, Amaka now has a worldwide customer base and a over 45+ person team.
He is an expert in creating innovative technology solutions, where before starting into entrepreneurship, Pedram had a career in commercial banking, credit risk and portfolio management, where he acquired experience in the SME landscape that he then used to become a startup founder.
In this episode we cover:
- 00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger
- 00:50 - Intro
- 02:06 - How Amaka Works + The Impact Of Using API
- 03:48 - The Accidental Entrepreneur
- 04:32 - Founding Amaka
- 06:09 - Marketing Experiments and Channels That Work
- 07:44 - Leveraging Relationships Through API
- 08:31 - Automation Limitations When Build a SaaS
- 11:12 - The Future Of Work With SMB Platforms
- 13:48 - Tips For Starting a e-commerce SaaS Efficiently
- 16:24 - What Pedram Would Do Different If He Started Today
- 18:15 - Leading a Company Tutorial Based on 90’s Rap Classics
- 20:23 - Pedram's Favorite Activity To Get Into a Flow State
- 21:34 - Pedram's Piece of Advice for His 25 Years Old Self
- 22:48 - Pedram's Biggest Challenges at Amaka
- 25:52 - Instrumental Resources for Pedram's Success
- 28:03 - What Does Success Means for Pedram Today
- 29:16 - Get In Touch With Pedram
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