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Saas District - Akeel Jabber | HoriZen Capital Episode 55, 4th November 2020

Building a Disruptive Social Entrepreneurship Company in Latin America With Estefania Hernandez #55

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Estefania Hernandez is CEO and founder of Mi Dulce Hogar, a formal alternative that facilitates cleaning services for homes of Mexican families, SMBs, and Airbnb hosts. It’s been praised by Forbes and many other publications. 

Estefania is a modern pinnacle and example of what social entrepreneurship looks like here in Mexico.

During this interview we cover:

  • 00:00 - Intro
  • 00:56 - Estefania’s Background, Past Ventures & Mi Dulce Hogar
  • 03:49 - Mi Dulce Hogar, The Opportunity & Problem To Solve
  • 06:34 - Seed Round Strategy & Struggles In Mexico around VC 
  • 09:44 - Impact by the COVID-19 Pandemic to Homes, SMBs & airbnb Hosts
  • 14:00 - Formalizing Informal Jobs & Supporting The Model
  • 17:38 - How They Compete With Informal Contracts & Prices
  • 19:00 - Stability, Security & Equal Pay For Women In Mexico
  • 20:41 - Other Informal Jobs Open For The Opportunity
  • 21:37 - Ensuring Security For Workers & Users
  • 23:40 - Challenges for Growth & Expansion Countrywise 
  • 25:36 - Mentors & Resources Most Influential For Estefania
  • 27:44 - What Does Success Mean To Stefania Today 
  • 28:34 - Advice For New Entrepreneurs
  • 29:27 - Live Questions From The Crew

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LinkedIn - https://linkedin.com/in/akeel-jabbar

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