Using the Power of Personalization at Scale wit Matt Barnett #92

03/11/2021

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Matt is the Founder & CEO of Bonjoro, a personal video messaging & customer delight platform to welcome & onboard customers & clients.

Bonjoro also helps customer success teams convert and retain more customers through personalized video.

Matt is a former designer & expert product builder with a passion for building a great business culture. As Bonjoro continues to grow, they’re aiming to be one of the most beloved companies, where values & culture continue to be the main driver of the business’s success.

During this interview we cover:

00:00 Contentfy, Your On-Demand Content Team (Sponsor)
01:02 – Intro
02:01 – Matt’s Background, Past Ventures & Bonjoro
08:30 – Bonjoro in Term of Size & Raising Funds
10:42 – Leveraging Video for Onboarding & Customer Relationships
18:18 – Video Funnels for SaaS Founders
21:41 – Some Surprising Uses for the Tool
27:02 – The Power Of Personalization at Scale
31:00 – Successful Growth Strategies
34:13 – Failed Growth Strategies
36:59 – Engagement for Company Success
43:27 – Biggest Challenges Matt’s Facing Right Now Growing Bonjoro
45:43 – Advice Matt Would Tell his 25 Year old Self
47:35 – Matt’s Top Resources Instrumental to His Success
50:10 – What does Success mean To Matt Right Now
51:37 – The Future for Bonjoro & Get in Touch with Matt

Mentions:

Bonjoro

Books:

The Hard Thing About Hard Things

Get In Touch With Matt:

Matt’s Linkedin
Tag us & follow:
Facebook https://www.facebook.com/HorizenCapitalOfficial/
LinkedIn https://www.linkedin.com/company/horizen-capital
Instagram https://www.instagram.com/saasdistrict/