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How to Scale your Startup from a Small Team To Over 2500 Employees with Rossel Sabourin | #71 SaaS Podcast

12/24/2020
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    Rossel is now the Co-founder and CEO at video gift startup VidDay, a group gift video solution where they bring in over 1 million video uploads from over 150 countries into their platform. 

    Rossel formerly helped scale SkipTheDishes, a seamless online food delivery and pickup app, from a small start-up to a team of over 2500 employees. 

    Russel thrives off of solving complex challenges and finds passion and excitement in the sometimes chaotic environment of building and growing a Start-Up.

    During this interview we cover:

    • 00:00 A word From The Sponsor
    • 01:02  Intro
    • 04:08 Growth Strategies & Why is it Important to Fail Fast
    • 04:21 What Drove the Success of HeyZap & How Was the Process of Acquisition & Eventual Exit
    • 06:53 Constraints & Strategies When Competing with Giants like UberEats 
    • 09:49 Exiting & Joining VidDay in 2019
    • 11:49 What’s VidDay 
    • 13:03 How Big is The Market Opportunity for VidDay? 
    • 15:19  What Were the Initial Costs to Get Vidday Off the Ground to Reach PMF?
    • 18:11 VidDay’s Length Based Pricing  & Validating Other Models
    • 19:49 Specialized Team Focused on Template & Editing Options
    • 21:06 Product Expanding to in the Market with VidDay’s Roadmap
    • 22:21  Advice you Wish you Had Known & would Tell your 25 year old self
    • 23:20  Biggest Challenges Russel’s Currently facing in Order to Continue to Grow VidDay
    • 24:13 Top Resources Instrumental for Russel’s Success
    • 25:39 What does success mean to Russell Today?
    • 26:38 Future for VidDay, Rossel & Where to Get in Touch

    Mentions:

    • AWS Activate Program
    • Vidday.com

    People:

    • Denis Devigne
    • Jeff Laxon

    Books:

    • The Hard Thing About Hard Things

    Get In Touch With Rossel:

    • Russel’s Linkedin

    Tag us & follow:

    • Facebook 
    • LinkedIn 
    • Instagram 

    More about Akeel:

    • Twitter
    • LinkedIn
    • Saas Podcast
    • SaaS Consulting
    • How to Value a SaaS Company
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