Joel is a conversion copywriter for B2B and SaaS at business casual copywriting and the founder of CaseStudyBuddy, a done-for-you case studies service we’re they help agencies, SaaS companies and B2B businesses like Moz, Unbounce, GatherUp, and Hotjar capture and share persuasive customer success stories.
Apart from being a conversion-focused copywriter and strategist, Joel is a BComm holder who runs his company like a business – and a digital marketer with 5+ years of experience agency-side. Joel loves deadlines, strategy documents, clear communication and helping you figure out what content you actually need to reach, nurture and convert your audience.
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