The Secrets Behind Growing an On-Demand Design Platform and Scaling to the Inc. 5000 with John Grzybowski | Podcast #97

04/01/2021

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Johnathan Grzybowski, is the Chief Marketing Officer and co-founder of Penji, an on-demand graphic design service.

Penji’s goal is to provide an innovative solution by making essential tools and resources more accessible and affordable for entrepreneurs, business owners, and leaders.

Penji has been named as “top startup to watch” according to Philadelphia Magazine and mentioned in major publications like Huffington Post, Forbes, and Inc. Prior to Penji, Johnathan founded multiple marketing related startups and also worked for Apple.

Johnathan is also the host of Blind Entrepreneurship, a podcast that has been mentioned as a top business podcast on Apple Podcasts and downloaded over 100,000 times.

During this interview we cover:

00:00 Contentfy, Your On-Demand Content Team (Sponsor)
01:02 – Intro + Announcement
02:27 – John’s Background, Past Positions & Ventures
04:45 – Idea Behind & Launching Penj
09:16 – On-Demand Unlimited Service & not a Per Project or Per Hour Rate
11:43 – How Many Designers Working at Penji Right Now
14:42 – Pay Per Project or Full Time Employees
17:16 – Designing Projects & Requests between Designers
20:10 – Getting to the Inc. 5000. & Penji’s Growth Stages
26:26 – Leveraging SEO for Lead Generation & Giving Back to the Community
30:15 – Marketing Channels for the Bets ROI
33:30 – Effectively Managing Remote Teams
34:56 – Marketing Efforts that not Worked
39:12 – Outsourcing your Life
44:01 – What does Success mean to John Today
45:02 – Advice John Would Tell his 25 Year old Self
46:12 – Biggest Challenges John is Facing Right Now
47:14 – Instrumental Resources for John
49:45 – Get in Touch with John

Mentions:

Penji

Books:

Never Get a Real job

Get In Touch With John:

John’s Linkedin

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